Hello Love

Not Your Ordinary Press-On Nails

By Thomas Fitzgerald

As Hello Love has grown, so has their product lineup. Today, in addition to their signature nails, they offer stylish rings, stackable bracelets, and readers designed to complement your perfectly polished hands.

Hello Love Inc. is a California-born beauty brand on a mission to rescue women everywhere from the time, expense, and occasional awkwardness of the nail salon. Specializing in high-quality, fashion-forward, reusable press-on nails, we deliver salon-level glam without the small talk, the questionable massage chairs, or the two-hour time commitment. Founded in 2021 by CEO Emmy Blakely—a woman with more ideas than time and more ambition than sleep—Hello Love is a family-run boutique company that treats customers like friends and friends like family (the nice kind).

Emmy is an entrepreneurial force of nature. You may have previously known her as an event planner, escape room designer, online retail shop owner, and nonprofit founder. Most importantly, she’s a wife and mom of three—one of whom, Beau, doubles as her business partner and COO (Chief Offspring Officer). She’s passionate about creativity, building community, and making people’s lives a little more beautiful—and a lot more fun.

At the heart of Hello Love is their signature press-on nail system, designed to make great nails easy. Their application method is non-damaging, long-lasting, and easily removable—no soaking required. That means you can wear them for days or weeks, then remove them in minutes without destroying your natural nails. It’s beauty that fits real life.

They’re also known for specializing in short-square press-on nails, offering one of the largest collections of styles and colors available in that shape. Their design philosophy focuses on versatility and coordination. Rather than creating single standalone sets, many of their colors are intentionally designed to mix and match—making it easy to create playful mixed manis that feel personal and creative.

Whether you prefer classic neutrals, bold seasonal shades, or something a little unexpected, their collections are built to work together so your nails can reflect your mood, your outfit, or just your sense of fun.

As Hello Love has grown, so has their product lineup. Today, in addition to their signature nails, they offer stylish rings, stackable bracelets, and readers designed to complement your perfectly polished hands. Their jewelry pieces are made for mixing, matching, stacking, and styling—because when your nails look this good, your hands deserve a little extra spotlight. And their readers? Functional, fashionable, and perfect for everything from late-night scrolling to applying that perfect press-on mani.

With Emmy at the helm—and backed by her crew of ragtag warehouse clowns (self-titled) that she couldn’t live without—Hello Love offers a variety of beauty products that are basically a party in your mailbox.

Beyond pretty hands, Hello Love has built a loyal community of customers who are downright fanatical about their products and brand. Their customers don’t just buy nails—they swap styling ideas, join their live events, and help shape the products they create next. Whether you’re there for the nails, the jewelry, or the nail-bitingly fun community, Hello Love is where beauty meets value—with a whole lot of heart (and entertaining chaos).

Come visit them at their new offices in San Clemente. You can place your order online using the code WILLCALL at checkout to skip the shipping and pick up your order in-house.

HelloLoveInc.com / WhatsNew@HelloLoveInc.com
1251 Puerta Del Sol, San Clemente, CA 92673